Going beyond traditional methods to sell your home is how I am differentiating myself from most realtors and taking the marketing of your home to a new level.
Of course I still use print – perhaps more so than many brokers – and heavily utilize my website, but digital media is a powerful marketing tool that is bringing your property to life and increasing its exposure to a massive audience. I am among the first to utilize this new wave of advertising and I have invested heavily in this new exciting medium. And it is paying dividends by helping me sell properties faster and for more.
By combining a dynamic video experience with a well photographed print ad, I effectively create a bridge from print to the digital world where you not only see more, but I can track the user experience. This is critical to capturing qualified leads for your home.
Here is how Tony Hall of See My Clients explains the process.
“With a professionally-produced high definition video of your property, we tell your story on the Internet in a fresh, realistic and dynamic way. Prospective buyers can take a virtual tour of your home before, during or after your open house.
“Additionally, we optimize your video over the Wide World Web so that more people will see your home – more viewers mean greater exposure and greater results. By multiplying your video advertisement on multiple websites, blogs and RSS feeds, we can greatly increase the number of viewers going through your digital open house,” Tony explains.
I believe few others are putting the level of resources that I am investing in this new exciting medium. My website alone receives more than 200 hits a day. Combine that with a presence on the MLS website and the many other sites that are linked to DanCooper.com and you can imagine the exposure your property will receive.
Seeing is believing. Visit DanCooperTV.com today to see what I mean. And watch for the re-launch of my enhanced Dan Cooper.com, which is coming soon.
Dan Cooper is an award winning Broker with Royal LePage Real Estate Services Ltd., Brokerage. Dan can be reached at 905.338.3737, direct line at 905.849.3303 or through his website. For a free copy of his Guide to Oakville Real Estate or his booklet How To Sell Your House For Top Dollar, please call The Dan Cooper Team.