Oakville Awards for Business Excellence
The ability to continually evolve and improve is the secret to a business serving you better. In the real estate market, finding more powerful and effective ways to sell homes gives that realtor the edge over their competition. The Dan Cooper Group has always been proud of the superior level of customer service we provide, the attention to our clients’ needs 24/7 and our commitment to making every real estate transaction enjoyable and profitable.
That dedication hasn’t changed, and we are among the best at taking care of our customers. But, the way in which we are marketing and selling homes is evolving by leaps and bounds. The result is that we are finding innovative ways to sell homes quickly and for the best return on your investment.
We started a few years ago by being among the first to introduce video tours of our properties online. And although we were leaders in this area, we certainly were not prepared to sit back on our laurels and believe that this was all we had to do. We knew our competitors would catch up and surpass us if we were complacent and failed to be innovative and creative in our approach to selling homes.
Today, the playing field is uneven as brokerages such as ours develop more powerful selling tools and are fearless in their commitment to implement new systems and technologies. In fact, we have been using the guru of internet marketing, Dean Jackson, to help us build successful strategies. We are not about to experiment with new approaches when it comes to selling your home. We want to be innovative, but also smart about it. Dean has been working with us to take his worldclass marketing strategies and implement them on a local level. The result is a higher level of success using proven systems.
We have bolstered our online efforts, creating separate websites for each listing and posting them on YouTube. We take the time to optimize the individual sites so they are more likely to be found when a potential buyer types in Oakville or Burlington Real Estate, for example. Our Twitter profile and our Facebook page, www.facebook.com/dancooperteam, are quickly attracting a large following of fans Furthermore, we have recently developed direct response marketing campaigns, which are helping us identify qualified buyers thereby selling your home in a shorter time period and for more money. It’s a unique and powerful approach, and one that we believe will revolutionize our industry because it allows us to expend our energies on those who are truly interested in your home.
Of course, we still rely on magazines and real estate sections, but the key is mergingour print marketing with our online marketing. Again, with professional and expert guidance from Dean, we are merging our strategies to create a monster marketing program for our clients.
Whether you are looking to buy or sell, choosing a realtor who is committed to client service and has created an innovative marketing program to sell homes faster and for more money will ensure your peace of mind.
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I want to thank all those who nominated me for the Annual Oakville Awards for Business Excellence. It is an honour to join a strong group of community and business leaders who are being recognized at the 16th annual award ceremony.
I have been part of the Oakville community for more than 20 years and my real estate business has grown to be one of the most successful within Royal LePage. In fact, we have been the Number 1 Royal LePage Team in Canada for seven of the past 10 years. This is an accomplishment that does not happen by accident, but rather by design. Our dedication and commitment to selling your home, along with superior marketing strategies, have time and time again helped our clients sell their homes quickly and for top dollar. Our steadfast approach to do what is best for our clients has made us one of the busiest brokerages in Oakville.
But our success goes beyond dollars and cents. As much as the awards recognize business success, I believe they also strongly weigh the charitable component of a business. It is in the area of philanthropy that I have also developed a passion and I am proud that my Team and I support many worthwhile causes.
There is more to a community than homes, roads and shopping districts. The character of a town or city is defined by the number of caring and giving people in our midst. Whether it is donating time or money or both to a food bank, a youth centre or cultural organization, people in our community have demonstrated their generosity year after year. “Give where you live” is a slogan adopted by many charitable organizations across North America, but it really does sum up the philanthropic approach of The Dan Cooper Team.
I have chosen a handful of outstanding organizations to which I am personally making significant contributions:
- Ontario Hospital Foundation which has launched a major project – the New Oakville Hospital.
- Venue sponsor for Comic Vision, an evening of comedy in support of the Foundation Fighting Blindness.
- Dan Cooper Celebrity Invitational Golf Tournament for Big Brothers Big Sisters of Halton.
- Appleby College
- Dan Cooper Concert Series at the Oakville Centre for the Performing Arts.
I’m proud that The Dan Cooper Team can be counted among our generous citizens by providing support for local organizations, services and minor sports. The contribution by every member of the team is a testament to our commitment to give back to the community. We are not simply in the business of selling properties and helping buyers find homes. We are your neighbour, our children go to school here and we shop in the same grocery stores. This is our community and The Dan Cooper Team is proud to play a part in shaping its character and its success.
The Oakville Awards for Business Excellence were created to recognize companies that excel in their business category. They are based on a rigorous interview and analysis process that judges not only gauge the company’s business performance but also how it contributes to making Oakville a better community.
Again, I am proud to be counted among those who are working to make this community a better place.
Dan Cooper is an award-winning broker with Royal LePage Real Estate Services Ltd., Brokerage – the Number 1 Royal LePage Team for Canada in 2009. He can be reached at 905.338.3737, direct line at 905.849.3303 or through his innovative and interactive website at DanCooper.com. Be sure to catch the Dan Cooper Real Estate Series on DailyWebTV.com. For his free booklet How To Sell Your House For Top Dollar – Fast! or his Guide to Oakville Real Estate, please call the Dan Cooper Team.