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Archive for March, 2010

Opening the MLS to the public – will it really save you money?

Wednesday, March 31st, 2010 by Dan Cooper

There is a significant development in the world of real estate these days which involves the ability for sellers to list their homes on the Multiple Listing Service (MLS). Canada’s Competition Bureau has been urging the industry to open up its listing service to the public. Recently the Canadian Real Estate Association took a step in that direction by proposing a change in the rules that would allow agents to post listings on the MLS for a flat fee. The agent would then step aside and leave the rest to the seller.

For some people this will be attractive. Like online stock trading or arranging your family vacation through the Internet without the assistance of a professional travel agent, the new regulations would allow homeowners to sell their property without the help of an agent and avoid paying the agent’s commission or fees. Perhaps some home sellers will find the savings worth the work and inconvenience they will endure while trying to sell their home. But is it worth it? Do those people fully understand, or appreciate, what exactly is involved in selling a home? Simply listing your home on the MLS is no guarantee it will sell. A photo and description will sit there with thousands of other listings, and you just hope the right buyer sees it.

A qualified, experienced and knowledgeable Broker, on the other hand, is a master at marketing properties so that your home sells quickly and for top dollar. Knowing the community, what buyers are looking for, how to market your home and how to stage it will help you sell your home quickly and for top dollar – this is what we are good at. When working with the Dan Cooper Team of Royal LePage Real Estate Services Ltd., Brokerage, you are working with a Broker who has developed innovative and carefully selected methods of showcasing your home for optimum exposure. These methods involve selecting the prime advertising spots in a variety of publications and using the Internet creatively to ensure your home sells quickly and for top dollar. For example, my unique DanCooperTV.com website is bringing properties to life through a video-based platform. I’m proud to be one of the first to tap into this exciting form of marketing to provide you with a competitive edge when selling your home.

This comes at a cost and that’s where some of our commission is invested. People trying to sell their homes themselves are not spending thousands of dollars a week to advertise in the various real estate magazines or to develop a website to showcase their home. But a good Broker is spending that amount to market your property. Besides superior exposure for your home, there are a host of other benefits when dealing with the Dan Cooper Team, such as complimentary home staging consultation; instant access to our team of lawyers, home inspectors, mortgage brokers, appraisers and contractors; ongoing updates and progress reports as part of our in-depth communications; and being served by a team of multi-disciplined professionals with more than 40 years of combined experience. Having a listing on the MLS may only cost a few hundred dollars, but it is a very small part of the whole picture when it comes to effectively selling your home.

Dan Cooper is an award winning Broker with Royal LePage Real Estate Services Ltd., Brokerage – the Number 1 Royal LePage Team for Canada in 2009. He can be reached at 905.338.3737, direct line at 905.849.3303 or through his innovative and interactive website at DanCooper.com. Be sure to catch the Dan Cooper Real Estate Series on DailyWebTV.com. For his free booklet How To Sell Your House For Top Dollar – Fast! or his Guide to Oakville Real Estate, please call the Dan Cooper Team.

Jobs are being created, houses are selling

Wednesday, March 24th, 2010 by Dan Cooper

The Statistic Canada job rates that were released this month show a continued rebound in our economy with the creation of 60,000 full-time jobs, most of them in the public sector with many positions filled by men aged 55 and older. There has also been a boost in manufacturing jobs and that’s good news for Ontario. Economists see this sector as being a major growth leader in the coming months and years.

The unemployment rate of 8.2 per cent for February was the lowest reported by Stats Can since last April, before the country began to recover from a major recession. Finance Minister Jim Flaherty calls these numbers encouraging and says that while we are still in a fragile state, the latest figures show we are heading in the right direction.

Since last July, Canada has added close to 160,000 new jobs. The U.S. in comparison continues to lose jobs. An interesting statistic is that men 55 and older accounted for all of the employment gain in February. This may be part of a 10-year trend as baby boomers move into that age category, according to an industry analyst. Economists also credit the milder winter and the Olympic Winter Games for helping to boost Canada’s employment rate.

This buoyancy in the employment and economic outlook also translates into a positive housing market and some of the latest numbers for Burlington and Oakville bear this out. The Greater Hamilton-Burlington area, for example, saw a 50 per cent increase in properties sold in February compared to the same month last year. The February resale market was also 50 per cent higher than the previous month. “It is no surprise that our numbers have all increased from last year at this time,” said Joe Ferrante, President of Realtors Association of Hamilton-Burlington, “given there was so much uncertainty in the market in early 2009. It’s obvious that both buyers and sellers are showing confidence that the economy is recovering.”

Single-family properties were selling 9.4 per cent higher in February than January, and condominiums had increased in value by five per cent. “We anticipate that the spring market will be strong,” added Ferrante, “as buyers and sellers look to make their home purchases and sales before the HST kicks in and increases the taxes they will pay on the services attached to the home buying process.”

In Oakville, sales have shot up sharply in the past two months, confirming an increasingly strong housing market. The total dollar volume of sales was 115 per cent higher last month than for February 2009, according to the Oakville, Milton and District Real Estate Board. “Our market is very healthy and sustained low interest rates have made it a great time for buyers and sellers. I anticipate an even stronger market for the upcoming spring,” Board President Jeff Mahannah. “Even with the government changes to the mortgages rules of limiting buyers to a mortgage of 35 years and requiring a minimum of five per cent down payment, I predict that we are going to see records set for real estate sales and prices this year.”

Residential resales in Oakville for February were up by 85 per cent over February 2009 with an average price of $586,031 which represents a 32 per cent increase over the same month last year. The luxury market is very healthy in Oakville, recording 22 sales over a $1 million in February, compared to four in the same month last year. The length of time homes are on the market has also shortened with Oakville demonstrating a very short time period of 25 days, indicating we are in a seller’s market.

Dan Cooper is an award winning Broker with Royal LePage Real Estate Services Ltd., Brokerage – the Number 1 Royal LePage Team for Canada in 2009. He can be reached at 905.338.3737, direct line at 905.849.3303 or through his innovative and interactive website at DanCooper.com. Be sure to catch the Dan Cooper Real Estate Series on DailyWebTV.com. For his free booklet How To Sell Your House For Top Dollar – Fast! or his Guide to Oakville Real Estate, please call the Dan Cooper Team.

Taking steps to reduce our carbon footprint

Monday, March 15th, 2010 by Dan Cooper

With Earth Hour approaching on March 27th, be prepared to see plenty of reminders to turn off your lights to show your concern for the environment. According to the Canadian Earth Hour website, participation has grown from just one city three years ago to a global movement today, making it the largest environmental event in history. But Earth Hour is more than just shutting off lights for one hour on one day once a year. The growing participation for this event reflects increased awareness about the sustainability of our North American lifestyle.

It is becoming more accepted that our homes can be an important part of the solution. A widely reported statistic indicates that 30 per cent of the greenhouse gases in Canada are emitted by buildings. In response to this statistic, the Canada Green Building Council has set a goal of increasing the environmental performance of one million homes by 2015 as measured by LEED (Leadership in Energy and Environmental Design) criteria.

The question is, what can we do as individuals to help meet this highly ambitious goal? For existing housing, the most basic improvement is also the least costly. It is sealing all the cracks in the house. An energy audit (partly covered by a government grant) can show you where the heat loss is occurring. A Toronto Star article showed just how beneficial these energy audits can be. The average 100-year-old home has an energy rating of 55 out of 100, but the subject of the article was a farmhouse with a score of minus 24. All of the sources of heat loss were equivalent to a 1.5-foot by 1.5-foot hole in the house.

The next step in the energy-efficiency hierarchy is adding new insulation. Once you have had an energy audit, the EcoEnergy grant program will pay a portion of the insulation cost. Upgrading your home with new windows and doors is also covered by the EcoEnergy grant program and this will not only save you money on your utility bills, but increase your home’s “street appeal.” In addition, as the exterior seals on old windows break down, they are the leading cause of mould growth inside your walls. It is important not to let water get into walls from old windows because eventually it could undermine the integrity of the house structure.

Finally, big ticket items like replacing your old heating and cooling (HVAC) systems, your hot water tank, and kitchen and laundry appliances with Energy Star models can save significant amounts of electricity. The EcoEnergy grant will also cover part of the HVAC upgrade. I have a growing interest in green homes and recently became associated with an ultra-progressive local builder – Greenbilt Homes. The firm is currently building the first GreenHouse Certified custom home in Bronte Village and I will have more about this exciting project when Greenbilt holds the open house in the very near future. Loaded with incredible energy saving technology, this home is definitely one you will want to tour. Until then, get your candles ready for Earth Hour.

Dan Cooper is an award winning Broker with Royal LePage Real Estate Services Ltd., Brokerage – the Number 1 Royal LePage Team for Canada in 2009. He can be reached at 905.338.3737, direct line at 905.849.3303 or through his innovative and interactive website at DanCooper.com. Be sure to catch the Dan Cooper Real Estate Series on DailyWebTV.com. For his free booklet How To Sell Your House For Top Dollar – Fast! or his Guide to Oakville Real Estate, please call the Dan Cooper Team. For more on Greenbilt Homes, please visit their website at www.greenbilthomes.ca.

Managing mortgage rates and the HST

Monday, March 8th, 2010 by Dan Cooper

There is mounting pressure for buyers and sellers to make a move over the next few months. Just last week the Bank of Canada maintained its overnight rate at 0.25 per cent, but economists are predicting interest rates will begin to rise in July which will convince some consumers that making the move now and locking into a lower mortgage rate might be the wisest decision.

Not only are rates expected to rise later this year, but July is a critical month since the new harmonized sales tax (HST) comes into effect on the 1st and will add to the price of a new home, especially homes priced $400,000 and higher. New home builders are currently using this as a marketing tool, encouraging buyers to buy now and avoid the full 13 per cent impact of the HST. Essentially, the province is marrying the existing Provincial Sales Tax (PST) of 8 per cent and the Goods and Services Tax (GST) of 5 per cent to create one tax of 13 per cent known as the HST or Single Source Tax. Under the HST, home buyers and sellers will have to pay extra tax on a range of services associated with real estate transactions such as mortgage insurance premiums, title insurance, legal fees, moving costs, real estate commissions and home inspection fees. Currently, consumers only pay the 5-per-cent GST on these services. Subject to the 13-per-cent HST, these services will then cost you an additional $2,000 or more on a home priced at $360,000 for example.

According to Pauline Aunger, President of the Ontario Real Estate Association, these additional taxes could price some home buyers, especially first-time buyers, right out of the market. “Now is not the time to be erecting barriers to homeownership,” she argues “We need consumers to invest in housing to help get our economy going again.” While beating the HST is certainly a consideration while shopping for your new home, realize that after July 1 when the HST comes into effect, builders may be forced to offer discounts or incentives if the new tax dampens sales. Carefully weigh your options and your priorities to determine what makes the most sense for you. The best strategy is still to find your ideal location, find a home that suits your needs and tastes and offer a price that is comfortable for your budget.

As for what might happen with mortgage rates over the next 12 months, Douglas Porter, deputy chief economist with BMO Capital Markets, sums up what most economists are saying today. “Canadians should not be expecting these extreme lows of interest rates to last that much longer. The bank is slowly but surely laying the groundwork for higher interest rates,” he says. According to a BMO report, the central Bank did not feel pressured to alter the rate due in part to vigorous domestic spending and a higher level of economic activity in Canada.

BMO predicts that the Canadian dollar will remain strong against the U.S. dollar and will be on par through to the fall, which will lead the Bank of Canada to cautiously hike rates. If your financial plans this year include buying or selling a home, choosing a Broker who will get the most for your home quickly will reduce the hassle of selling and put money in your pocket. Not only is Dan Cooper Canada’s #1 Royal LePage Team, but Royal LePage outpaced all other firms in volume sold in Oakville last year.

Dan Cooper is an award winning Broker with Royal LePage Real Estate Services Ltd., Brokerage – the Number 1 Royal LePage Team for Canada in 2009. He can be reached at 905.338.3737, direct line at 905.849.3303 or through his innovative and interactive website at DanCooper.com. Be sure to catch the Dan Cooper Real Estate Series on DailyWebTV.com. For his free booklet How To Sell Your House For Top Dollar – Fast! or his Guide to Oakville Real Estate, please call the Dan Cooper Team.